With ever increasing ways of long distance communication, many companies find there is still no substitute for meeting the buyers face to face. It still makes great commercial sense for many companies to exhibit at trade shows which are often wrapped around industry award ceremonies, conferences and seminars with a high calibre of delegates. A good example would be PowerPhotonic a global leader in the design and manufacture of precision micro-optics with customers around the world. They commissioned Evolution to design display and exhibition material for use at Photonics West 2014 held in San Francisco. PowerPhotonic Head of Marketing said “This event attracts over 20,000 attendees and is the place to launch new developments, meet existing and potential customers and be able to discuss and demonstrate our product capabilities specific to our customers needs”.
So exhibitions are still a valued part of the marketing mix as well as a great way to gather new leads while meeting valued customers. Let Evolution help you prepare for your next big event, we design everything from pop ups to full walk through experiences. It’s not just about showing face it is about brand building and generating sales leads. Written by Neale Gilhooley, Evolution Design
After many years trading as Ocean Kitchens, business owners Gus Riddle and Ian Coghill wanted a name and logo to truly reflect the upmarket nature of projects now undertaken and the higher quality kitchen and interior ranges available. Now called Riddle & Coghill Interiors with a fresh new logo, which balances the company name with the Interiors description and also includes a couple of small activity icons to make it more distinctive along with the strapline of Kitchen – Bedrooms – Home offices, so much more than just kitchens.
Already completed in this rebranding are the stationery and signage plus you might see one of their fleet of vans too, around and in their smart new liveries about the Edinburgh area. There is a new website on the way, in the meantime to see their full range you can visit their showroom at 195 Lindsay Road in Leith, very close to the Ocean Terminal shopping centre.
Autumn sees the launch of a new corporate website for AMA Homes the renowned Edinburgh property developer. We were delighted to be commissioned to re-design and rebuild this large website covering all 25 years of AMA’s award winning residential homes and commercial developments across Edinburgh. We had previously been appointed to build a microsite for a single development the new Caer Amon Apartments in Cramond which has helped AMA sell a large number of the luxury flats already. So it’s a vote of confidence to be appointed to build the new AMA Homes website, including a property search function and news, awards of all their new developments, including some previews of developments still under wraps. Their apartments really are luxury and start at £255,000 for a 1 bedroom apartment at the Printhouse in Canonmills to three properties at Caer Amon in Cramond valued at over one million pounds the highest being a 5 bedroom detached house for sale at £1.5m you can see it on video here > Below you can see some of the images from the Marchmont School redevelopment, (click to enlarge). Many more on the website. Visit AMA’s new website here > www.AMAhomes.co.uk
News update: you may want to consider buying before the new Scottish property literally hits home. The new Land and Buildings Transaction Tax (LBTT), which will replace Stamp Duty will add 10% to house sales above £250,000.