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Tag Archives: Google

Get responsive – Google’s ‘mobile-friendliness ranking’ boost is here!

By Neale Gilhooley (updated 30/3/17).  We are all aware of the impact that mobile devices (mobiles, tablets and even wearables) have on website usage, especially when we view our own webstats. Now it is official that Google are putting more emphasis on mobile friendly or responsive websites in this rare announcement ‘expanding our use of mobile-friendliness  Continue Reading »

The new .scot (DotScot) domain name is available to register

(updated 203/09/16) The DotScot registry has been around for a few years and are now available to register as .scot.Their application for .scot was accepted by the ICANN (Internet Corporation for Assigned Names and Numbers)  in 2012. There was silence for quite a long time after they passed the evaluation process but before the 18th of September a few showcase  Continue Reading »

Using Google Analytics and other free traffic measurement tools

By Neale Gilhooley, Evolution Design (updated April 2015) If you do not already measure the quality of your website traffic and the effectiveness of your social media activity then you may not fully understand who goes to your website and why. Here are some free tools to help you understand your marketing and communication channels. True story,  Continue Reading »

Why we actively encourage Clients to complain (via feedback and reviews)

British customers are notorious for not voicing their concerns. Instead just departing in quiet disappointment never to return. The end of the relationship, except one side does not even know it yet. Some other nations are quicker to voice their concerns while something can be done about it, that can lead to a more fruitful relationship  Continue Reading »

new gTLD’s – Generic Top Level Domains now registering

by Neale Gilhooley (published 12/2/14 last updated 2/12/14) Go straight to search for or register domains at cost click here: Evolution registered our first domain name (evolution-design.co.uk) in 1996 since then we have added many permutations, such as .com, .eu .org .co with and without hyphens in an effort to ward off competitors, not always  Continue Reading »

“Guest Blogging is dead for SEO” Google Head of Webspam Team

Guest Blogging is dead for SEO purposes really means something when it is said by Google’s own Matt Cutts. Guest Blogging for SEO content promotion purposes was always open to abuse as a traffic gaining tool and the lure of evergreen articles proved too much and then a Guest Blogging industry was spawned, quickly killing  Continue Reading »

Evolution of the Logo

By Neale Gilhooley, Evolution Design (updated 6th Jan 15). A brand once was just that a way of showing property ownership. No matter how small the product of service starts out, the whole point of having a logo is to differentiate your product or service from the rest, so that yours is more recognisable in the  Continue Reading »